Re-Brand & Launch | Geckos Adventures
Our challenge
Geckos is no ordinary travel company. There's no tour bus. You don't go to the Tower of Pisa. Or Oktoberfest (sorry, drunk 20-somethings). You do go to places on the brink, stay places you might book yourself, and really travel. Sometimes on the back of an animal.
Our solution
We had to carve out a new space in the travel market. With a thorough rebrand, we captured the experience and energy of a Geckos adventure. New logo, slogan, ads, collateral, website, Facebook, YouTube, the lot.
Results
Brochure requests more than doubled in two months.
Double digit growth across the program.
Latin American itineraries which had been "stagnant" grew
around 30%.- 300% increase in Facebook followers in 2 months.