Our challenge

Geckos is no ordinary travel company. There's no tour bus. You don't go to the Tower of Pisa. Or Oktoberfest (sorry, drunk 20-somethings). You do go to places on the brink, stay places you might book yourself, and really travel. Sometimes on the back of an animal.

Our solution

We had to carve out a new space in the travel market. With a thorough rebrand, we captured the experience and energy of a Geckos adventure. New logo, slogan, ads, collateral, website, Facebook, YouTube, the lot.

Results

• Brochure requests more than doubled in two months. 

• Double digit growth across the program.

• Latin American itineraries which had been "stagnant" grew
  around 30%.

• 300% increase in Facebook followers in 2 months.

"The Run Wild rebrand has more than doubled brochure requests in the two months since its launch, although a handful of retailers removed the material from their shelves in protest at its use of swearing."
- Travel Weekly

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